Sponsorship brokerage · Montréal

Sponsorships for YouTube's thinking audience.

The Prime Accord places brands on long form channels people watch to the end: video essays, geopolitics and economics, intentional living and productivity. Educated, high intent audiences that skip banner ads and buy on substance.

Average essay in our verticals: 21 minutes. The audience stays for it.
01:04The audience

One viewer, seen three ways: they read the comments on a 25 minute video about epistemology, they pay for their news, and they will listen to sixty seconds about your product. If it's argued, not shouted.

3
verticals, one audience
15+
channels on roster
25k to 3M
subscribers per channel
02:17The verticals

Three shelves of the same library.

Ideas & essays

Philosophy, media criticism, the long form essay

Channels built on argument. Audiences that finish videos, cite sources, and treat a considered sponsor read as part of the format rather than an interruption.

Geopolitics & economics

Explainers and animated economics

News apps, finance tools, and privacy brands live here. This audience already pays for information and judges products the way it judges claims.

Intentional living & productivity

Digital minimalism, deep work, systems

The highest intent corner of YouTube for focus tools, learning apps, and considered hardware. Viewers who act on what they watch.

03:31How brands work with us

A sequence, because trust is earned in order.

Step one

Fit report Free

Tell us your product. Within two business days you get three vetted channels with median views, the CPM math, audience geography, and a map of who in your category already sponsors whom. Useful even if you never hire us.

Step two

Pilot bundle

Two to three creators, one brief, one contract, one invoice. Live within 30 days. If the campaign misses its view target, we add a placement free. The risk sits with us, not you.

Step three

Always on

After the pilot: quarterly programs across the roster, category exclusivity available per flight, and one point of contact for every negotiation, brief, and invoice.

Start with the free report
04:48Placements

Campaigns delivered with

Straight Arrow News Brick Keyphone

Plus active conversations across news, learning, privacy, and focus tool brands. We list only delivered campaigns here. Ask for references and current roster media kits by email.

05:33For creators

We sell your inventory. You make your videos.

  • No fees and no exclusivity. Every deal is take it or leave it.
  • Rates defended with CPM data, not vibes.
  • We handle negotiation, contracts, briefs, and invoicing.
  • We only earn when you do.
Submit your channel
The arrangement, plainly

You keep your voice, your audit of every brand, and your right to decline. We bring vetted offers from companies that fit what you actually make, then take our cut only from deals you accept.

That's the whole accord.

06:02Get your fit report

Your next customer is 19 minutes into a video essay right now.

Four fields, two business days, and the report is useful whether or not we ever work together.

Prefer email? contact@theprimeaccord.com